At Graph Expo 2011, Kodak (booth 2018) plans to highlight its latest products and solutions, commitment to customer success, and focus on sustainability.
Check below for the previous day's K-Zone videos, updated daily!
All times are local to Chicago, IL
K-Zone Schedule for download
E-Commerce: A Reality Check for the Print Industry
Cary Sherburne, WhatTheyThink.com
Jennifer Matt, Web2Print Experts, Inc.
Jennifer Matt from Web2Print Experts, Inc. and Cary Sherburne of WhatTheyThink.com discuss web-to-print and why it’s important for printers to have customer-facing e-commerce ability.
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The Business Benefits of Sustainability
Lisa Cross, InfoTrends
Kodak's Todd Bigger and Lisa Cross from InfoTrends discuss the benefits of being an environmentally sustainable printer, including waste reduction and improved profitability. They also discuss “green” certifications and the benefits and challenges these pose for business leaders.
Conversation with Frank Romano
Frank Romano, Professor Emeritus, RIT
Chris Lyons, Kodak
Frank Romano, Professor Emeritus, RIT, provides insight on the future of the printing industry and trends leading up to drupa 2012. Includes discussion on realignment of the publishing market, on demand book printing, inkjet technologies and the growing popularity of photobooks. Moderated by Kodak’s Chris Lyons.
GD USA Contest Winner
Nichole Throndsen, Throndsen Designs
Kathleen Cervi, Kodak
Gordon Kaye, Graphic Design USA
Nichole Throndsen, winner of the second annual Graphic Design: USA digital print cover contest shares her thoughts on designing for digital print, particularly Kodak NexPress Dimensional Printing. Moderated by Gordon Kaye, Publisher, GDUSA with Kathleen Cervi, Kodak.
¿Por qué no resultan exitosas las Campañas de Mercadotecnia?
Carlos Gonzalez of El Impresor interviewed German Sacristan and Carlos Bravo form Kodak on the landscape of the Latin American printing industry. This session was conducted in Spanish.
