Transactional Printing

Transactional Printing
Delivering dynamic data-driven communications.
Maximize the value of your transaction communications by delivering seamless, error-free personalized printed assets. Now you can transform bills and statements from mere sources of information to impactful transpromo communications, boosting engagement, brand awareness and response rates.

Products & Services

Digital Printing Solutions Production Workflow Solutions Color Management & Screening Proofing Solutions Brand Protection Services & Solutions

Applications

Forms Replacement TransInfo TransPromo

Business Challenges and Opportunities

Get news, information, and ideas to help you succeed.

Document integrity and security

The integrity and security of transaction print continues to be the most critical element of this market. Secure data management, teamed with state-of-the-art security elements such as dimensional printing, UV and fluorescing inks, watermarks, micro printing and hidden QR codes, are strategic imperatives in an environment where digital technologies make it easier than ever to duplicate or falsify printed assets.  Kodak’s broad portfolio of digital printing solutions offers security options that address a wide range of needs, from brand protection, to fraud, to tracking and auditing.

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Reducing production costs

Transaction printers are under pressure to reduce production costs while increasing production efficiencies. These somewhat opposing goals are accomplished through improving internal production processes, eliminating errors, maximizing equipment capabilities and investing in new technologies.  Kodak’s transaction printing portfolio delivers seamless, error-free variable data workflow and printing solutions that optimize efficiency and drive reduced costs in the production of highly personalized printed assets. Learn more.

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Sustainability Efforts

Transaction printers and their clients are committed to reducing waste and practicing environmentally sound efforts. Print is a sustainable media. According to the American Forest & Paper Association, 4 million trees are planted every day. That’s 1.4 billion per year!
Kodak is committed to sustainability worldwide. We recognize that we have a role to play in helping society thrive by driving business growth in a responsible manner that creates value for all stakeholders. We can help you on your path to greater sustainability with solutions and services that help you increase efficiencies and reduce resource consumption through the use of VOC-free or water-based inks.

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Industry Trends

Keep up on the latest industry trends.

Transaction to TransPromo

Using “white space” for promotion in transaction print communications is a growing trend. This space can be used to leverage customer profile data to supply supporting service information that helps customers better understand their account statements or take it a step further by merging transactional detail with promotional offers that could cross-sell or up-sell your company’s offerings. To take it a step further, this space can be sold to marketers from other companies that are interested in reaching your customer base with targeted offers of their own, thereby creating new revenue opportunities.

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B&W to Color

Traditionally, printing transactional documents such as invoices, statements, bills, checks and insurance policies have been produced in black and white. With the introduction of digital high-speed color presses for transaction printing, the use of color continues to grow significantly. The growing transpromo application in transaction print has escalated the effective use of color in communications.

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Multi-Channel Campaigns

Transaction printers are transforming bills and statements from mere sources of essential information to transpromo communications that extend beyond paper – to web, mobile and social media – boosting engagement, brand awareness and response rates. Print will continue to play a critical role in multi-channel campaigns.

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News Releases

Printing Giant Soars

Toppan Forms are now relying on 3 Prosper Presses to support their digital growth needs.
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Transaction Printing Solutions

Delivering dynamic data-driven communications.
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Versamark Printing Systems

Exceed full color, expand spot, embark monochrome.
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Products & Services

Applications

Business Challenges and Opportunities

Document integrity and security

Reducing production costs

Sustainability Efforts

Industry Trends

Transaction to TransPromo

B&W to Color

Multi-Channel Campaigns

Connect with Us

Printing Giant Soars

Transaction Printing Solutions

Versamark Printing Systems