Applications

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			Summary

	Anti-Counterfeiting		Counterfeiting is a problem for brand owners that requires a comprehensive brand protection solution, including the application of an end-to-end set of anti counterfeiting strategies and tactics.

	Black Market		Black markets are also a center for trade in counterfeit and illegitimately produced brand name goods, goods which are misrepresented as authentic product produced by authorized channels.

	Gray Market		Gray market can be considered a fraudulent means of inflating profits for distributors, while reducing revenue from brand owners.

	Trademark Infringement		Intellectual Property Rights are some of the most guarded assets for any brand owner today. Intellectual property infringement can be the violation of copyrights, patents, and trademarks. These challenging brand protection issues pose several concerns to brand owners around the world.